How to Choose Your Best Photo

This one. No, wait, maybe that one is better. Gah! I can’t decide! 

Have you been there? That point where all of the photos you’ve taken for one subject grab you and you can’t decide which is the one. The one you should post, share, submit.

Answer these questions as you review each shot. The results will get you much closer to choosing your hero shot. 

Hero Identity
Each of your shots has a hero subject. Which image most accurately shows that hero subject in the way that results in immediate identity? It has the best lighting, the best angle, so that someone will look at that vegetarian flatbread (for example) and think - that is a vegetarian flatbread. 

Hero Clarity
Which image pulls the viewers eyes directly to the intended hero subject? This can be due to the lighting, styling or angle, and it relates to Hero Identity above. 

Primary Goal
What is the primary goal for the image? Social sharing. Which platform? Ad placement. Do you need some extra negative space for text or to allow designers to crop? An ebook. Same question. If there are multiple goals and intended uses, pick the most important at this very moment. 

Aligning Your Vision
What did you envision when you set out to take this photo? Consider what it was that you wanted viewers to immediately think when they saw it. Which photo most closely aligns with that vision?

Minor Details
Scan the minor details of the images. Notice some things that are rubbing you the wrong way? Maybe at one angle the linen is a touch too close to the plate. Maybe in the overhead that herb is too far away.

Truth:  It still may be a tough decision. Like choosing between your two all-time favorite meals. 

But the positive here is that you have a lot of images you like from your shoot. While it may be easier to choose between a clearly good and clearly bad shot, it’s much more rewarding when you’ve grown your skills to a point where you are forced to choose between two good options. 

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Confused to Confident: Food & Product Photography Training. Join us for this 8-week, 12-module online training with personalized support every step of the way!

An Interview with Me, Professional Photographer Lori Rice

About 3 years into food blogging, I knew that making it a full-time career was a no-go for me.

I just couldn’t make it work.

But it led me to something that I didn’t see coming. A love of food photography and styling. A passion for sharing about food, honoring my health-roots, and reflecting my affection for the culture of travel through images…of the foods we eat.

Once I made the decision to become not a blogger who took pictures, but a food photographer who also had a blog, things fell into place. Over 10 years, I made the slow and steady transition from aspiring to professional.

My friend and colleague, Jason Logsdon, sous vide expert and founder of Amazing Food Made Easy, recently launched Makin’ Bacon. It’s an essential resource for those who want to serve their fans and grow their income food blogging.

He invited me on to talk about my journey and discuss:

• how I transitioned my business

• networking as a key for growth

• photography tips

• how I figured out where to price myself when I had no idea where to start

Click to listen above. Or head over to the podcast page for Lori Rice Professional Photographer Interview!

Better Understand Your Food Photography Style in 6 Minutes

“I can help you get anything you want, but first you have to tell me what that is.”

That statement is from Marie Forleo in her book, Everything is Figureoutable. I started reading the book last year and got about halfway through before work and the holidays took command of my free reading time.

I picked it back up last night and within the first few pages, my eyes came across that statement. It’s what she tells people she is coaching and she relates it back to us knowing what we want. Choosing a goal, one goal to start with.

(Before I go on, I feel like I should say that given her reaction among her fans and followers in response to the very important Black Lives Matter movement, I almost rewrote this post. But after some reflection, I still think that quote leads to some food for thought. So I’ve left this post unedited.)

It resonated with me because often what people tell me is that they don’t know what they like about a photo that catches their attention. A driving force in creating images that reflect your brand in a way that saves you time and frustration is knowing your style.

But people tell me they don’t know how to figure out their photography style. They don’t know what it is that they want. They don’t know where to start.

Have 6 minutes to spare? I’ll show you exactly how to start in this video. We’ll break down a couple photos to help you get a better handle on your likes and dislikes so you can move forward.

Confused to Confident: Food & Product Photography Training. Join us for this 8-week, 12-module online training with personalized support every step of the way!

Are you signed up for LoriRice.com updates? I don’t want you to miss it and all the content I have planned this year with the sole purpose of helping you take better photos to support your brand and business!

Food Photography Styling Tools to Buy with $10

No time to read? Listen to the audio file of this post above!

A quick post for you today with some super simple tools that I find essential to food photography styling. 

So let’s say you have $10 to spend. These are the exact things I’d buy. They are things that I use to style food and drink photos for nearly every shoot. Often I use all four, but I always use at least one of these tools. 

Where you buy these and the type you buy will determine if you come in at $10, but it will be pretty darn close. 

If I had $10, these are the essential styling tools I would buy…

Curve Tip Tweezers

These are hands-down the best for styling. Place an herb, remove a crumb, and rearrange a lettuce leaf or garnish. The tip is small enough that it won’t disturb your whole plate. 

Tip:  Be careful around soft foods, such as adjusting potatoes or beans in a soup. The sharp end of the tweezers can stab the food and leave a mark that will show up in the photo. 

Estimated cost:  $5

Small Spray Bottle

I use this to spritz on water to get a glisten of freshness without drowning a subject. I spray fresh fruits and vegetables, leafy greens in a salad, and the tops of soups and stews to keep things looking flavorful. The bottle in the picture above came in a multi-pack on Amazon, but a good place to find an inexpensive single option is the travel toiletry section at a drugstore or Target. 

Estimated cost: $1

Q-tips

Every time I need to wipe a splash on a plate or the inside edge of a soup bowl, I fight with paper towels. It seems like I wipe something away and something else gets smeared on. The solution for me are Q-tips. The small size allows more control to wipe away exactly what you want to get rid of. 

Estimated cost: $2 (go for the generic, they work just as well)

Paint Brush

You don’t need anything fancy here. You can buy an inexpensive artist’s brush set, but for something super cheap option, that’s still effective, head to the kid’s art section of the store for a watercolor brush. I use these most often to brush on olive oil to make vegetables and meats glisten. 

Estimated cost: $2

Arranging garnishes, wiping up drops and splashes, and making things shine or glisten - these are all tools I use on a regular basis to accomplish all of these tasks. And they are by far the least expensive tools used in creating food and drink photos!

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5 Questions to Ask Before Buying a Piece of Pottery for Your Prop Collection

No time to read? Listen to the audio file of this post above!

Over the years, my prop collection has grown with more and more pieces of handmade pottery. This is pottery I buy from makers at farmers markets and online, and vintage pottery I find when I travel or on websites like Etsy. 

At some point, I know my entire collection will evolve to all handmade pieces because I just love them that much. That is all I’d shoot with if I could. 

I feel that every piece of handmade art is worth the price paid, but when I’m shopping for a piece for my prop collection the process is much different than when I shop for a piece for my home. 

I have to exercise smart shopping and make sure that my investment will give me something that allows me to create many different photos. 

I thought it would be helpful to share the five things I pay attention to when I’m shopping for a piece. Asking myself a few questions has allowed me to collect many pieces that I use over and over again in different ways, in different images. 

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Five questions to ask yourself when shopping for a pottery prop…

Can I use this size of prop for most foods I shoot?

You’ve heard me say that smaller is better before and the same applies here. My most used plates are 4 inches, followed by 6 to 8 inches.

If I purchase a large piece, I have a specific plan for it. For example, a 10-inch dinner plate would be used as a platter in my work, and I do often use those to style full salads and side dishes. I photograph a lot of fresh produce, so I can also get a lot of use out of a large bowl. I have fewer of these latter two in my collection, though, because I don’t use them nearly every shoot like I do smaller plates. 

Will this finish work in my photos?

I’ve had advice to not choose glossy finishes for my pottery. I’d say I agree with it about 85% of the time. I’ve created plenty of good shots with glossy finishes, but I do prefer satin or matte finishes. This has as much to do with my style, though, as it does with functionality (no reflection or glare in the image).

Does it have the right imperfections?

Imperfections give a piece character. I welcome and uneven edge or an irregular circle. This often leads me to seconds and sales. This, of course, saves money, but I’m not doing it to cheat a maker out of the money they deserve. It’s just that what other people consider flaws, I often consider greater character and a one-of-a-kind look for my images. I do have some perfect pieces in my collection, but they are far fewer than those that have their own personality. 

Is it a color I will use often in my photos?

I always start with white and cream because I know I will use these over and over again. From there, I extend to neutrals and natural textures of the clay. This includes grays and blues for me. I have a few colorful pieces, but I use them a lot less so I’m less likely to invest in them. 

Along the same lines, prints and patterns definitely work in images, but because they have such a signature look, I know I can’t use them over and over without looking like I’m using the same prop over and over. Before I jump to prints, I’m much more likely to lean towards monotone patterns in the clay. Imprints of flowers and shapes are fun to work with.

How many different images can I envision for using this piece of pottery?

It’s important to me that I can use a prop in many photos without those photos looking exactly the same. So before I finally click buy, I try to envision all the ways I could use it. Different foods - salads, desserts, snacks, main courses. Different surfaces - wood, white, gray canvas, white wood, metal. Multiple linens and colors - grays, beige, white, blue, gray, teal. Differently lit settings and camera angles - backlight, sidelight, overhead shots.

If I can only think of one or two ways I’d actually use the piece, it’s likely not the best purchase, unless I have some extra funds in the prop budget set aside and I want to have some fun with my collection.

This all doesn’t mean that I don’t buy a piece from time to time that would be a bit wild and crazy by these standards. That’s what makes a collection unique. But when I want my budget to go the furthest for my photography work, the five questions for evaluation of my purchase listed here are applied. 

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